Matthew Gunson Talks Advertising With Jobs-to-be-Done on JTBD Radio
- Author
- [email protected] (The Re-Wired Group)
- Published
- Wed 02 Apr 2014
- Episode Link
- https://jobstobedone.org/radio/matthew-gunson-talks-advertising-with-jobs-to-be-done/?utm_source=rss&utm_medium=rss&utm_campaign=matthew-gunson-talks-advertising-with-jobs-to-be-done
It’s been clear to many of us in the #JTBD world that having a better understanding of the emotion that a consumer experiences related to a purchase will not only help us develop better products, but will also help us … Read More
