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Marketing Intercom with Jobs-to-be-Done | Matt Hodges on Jobs-to-be-Done Radio

Author
[email protected] (The Re-Wired Group)
Published
Tue 31 Mar 2015
Episode Link
https://jobstobedone.org/radio/marketing-with-jobs-to-be-done/?utm_source=rss&utm_medium=rss&utm_campaign=marketing-with-jobs-to-be-done

This week Matt Hodges, Intercom’s head of marketing, joins us to talk about integrating Intercom’s marketing efforts around Jobs-to-be-Done. Matt talks us through his experience of uncovering the jobs that Intercom is hired to do, and applying the learning to … Read More

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