Making Billions with Ethical Onboarding, with Jaycee Day

Jaycee Day, a seasoned designer having worked at GitHub and Blinkist, shares what she learned designing a now world-famous app onboarding flow. We talk about onboarding flows, subscription and trial mechanics in apps, the tensions between ethics and short-term profiteering, the business model of mobile games, and A/B testing.<ul>
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<p>Jaycee’s website, <a href="https://jayceeday.com/">jayceeday.com</a></p>
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<p>Jaycee’s original article about her onboarding workflow, <a href="https://uxplanet.org/how-solving-our-biggest-customer-complaint-at-blinkist-led-to-a-23-increase-in-conversion-b60ad514134b">How Solving Our Biggest Customer Complaint at Blinkist Led to a 23% Increase in Conversion</a></p>
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