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IT Market Buzz - Audio only - Podcast

IT Market Buzz - Audio only

B2B Marketing and Sales Gurus talk about B2B buyers, sales & marketing alignment, social media, marketing trends and supporting the goals of your CEO.

Business Business News Management & Marketing Marketing Technology
Update frequency
every 3 days
Average duration
18 minutes
Episodes
14
Years Active
2010
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MB14 – The Truth about Why Your Buyers Don’t Buy – Sharon Drew Morgen

MB14 – The Truth about Why Your Buyers Don’t Buy – Sharon Drew Morgen

Part Two of our interview with Sharon Drew Morgen, author of Dirty Little Secrets: Why Buyers Can't Buy and Sellers Can't Sell and what You can Do About It Ever wondered why that hot prospect didn't…
00:17:54  |   Mon 13 Sep 2010
MB13 – The Truth about Why Your Prospects Don’t Buy – Sharon Drew Morgen

MB13 – The Truth about Why Your Prospects Don’t Buy – Sharon Drew Morgen

Guest Sharon Drew Morgen, author of Dirty Little Secrets: Why Buyers Can't Buy and Sellers Can't Sell and what You can Do About It. Ever wondered why that hot prospect didn't pan out? Sharon Drew M…
00:22:12  |   Sun 12 Sep 2010
MB12 – Hands-on Tech Marketing with Sami Jajeh – Part 2

MB12 – Hands-on Tech Marketing with Sami Jajeh – Part 2

(Part Two) As both a tech marketer and former entrepreneur, Sami has become a trusted partner to many Tech CEOs. In this interview, Sami shares practical insights about supporting the goals of CEOs,…
00:13:59  |   Thu 02 Sep 2010
MB11 – Hands-on Tech Marketing with Sami Jajeh

MB11 – Hands-on Tech Marketing with Sami Jajeh

As both a tech marketer and former entrepreneur, Sami has become a trusted partner to many Tech CEOs. In this interview, Sami shares practical insights about supporting the goals of CEOs, connecting…
00:17:50  |   Wed 01 Sep 2010
MB10 – SNAP Selling with Jill Konrath

MB10 – SNAP Selling with Jill Konrath

(Part 2) Guest and Guru Jill Konrath shares practical insights about buyer decision-making and which of your messages go straight to the trash bin. Part 2 - What Marketers Must Know about Supportin…
00:16:36  |   Thu 26 Aug 2010
MB9 – What Your Buyers Are Really Thinking – Jill Konrath

MB9 – What Your Buyers Are Really Thinking – Jill Konrath

Guest and Guru Jill Konrath shares practical insights about buyer decision-making and which of your messages go straight to the trash bin. Part 1 - How to Survive the Delete...and What Your Prospe…
00:21:20  |   Wed 25 Aug 2010
MB8 – Untapped Opportunities for Market Research – Ed Erickson

MB8 – Untapped Opportunities for Market Research – Ed Erickson

Research guru Ed Erickson highlights what you can learn from the largely untapped stream of public conversations. Also covered: how to get more from the data you already have...and realities of B2B …
00:18:37  |   Fri 20 Aug 2010
MB7 – How to Create an Unstoppable Sales & Marketing Machine – Christopher Ryan

MB7 – How to Create an Unstoppable Sales & Marketing Machine – Christopher Ryan

(Part Two) Guest Christopher Ryan, author of How to Create an Unstoppable Marketing and Sales Machine Don't wait for the CEO to sign you up! Christopher talks about the common gaps between sales & …
00:20:34  |   Sun 15 Aug 2010
MB6 – How to Create an Unstoppable Marketing & Sales Machine – Christopher Ryan

MB6 – How to Create an Unstoppable Marketing & Sales Machine – Christopher Ryan

Guest Christopher Ryan, author of How to Create an Unstoppable Marketing and Sales Machine Don't wait for the CEO to sign you up! Christopher talks about the common gaps between sales & marketing...…
00:22:45  |   Sat 14 Aug 2010
MB5 – Transform Prospects into Buyers with Contagious Content – Ardath Albee

MB5 – Transform Prospects into Buyers with Contagious Content – Ardath Albee

(Part Two) Turn your random white papers, articles and blogs into a solid, revenue-generating machine. Guest expert Ardath Albee shares her proven techniques for creating buyer-focused, contagious c…
00:21:00  |   Fri 06 Aug 2010
MB4 – Transform Prospects into Buyers with Contagious Content – Ardath Albee

MB4 – Transform Prospects into Buyers with Contagious Content – Ardath Albee

Turn your random white papers, articles and blogs into a solid, revenue-generating machine. Guest expert Ardath Albee shares her proven techniques for creating buyer-focused, contagious content. Par…
00:20:08  |   Thu 05 Aug 2010
MB3 – Mining Intelligence from Social Media

MB3 – Mining Intelligence from Social Media

(Bonus Clip) Guest Paul Dunay, Social Media Machine and Global Managing Director of Services and Social Marketing for Avaya Are you using social media to provide amazing customer support at a fracti…
00:04:59  |   Tue 03 Aug 2010
MB2 – Social Media to Retain and Collaborate with Customers – Paul Dunay

MB2 – Social Media to Retain and Collaborate with Customers – Paul Dunay

(Part Two) Guest Paul Dunay, Social Media Machine and Global Managing Director of Services and Social Marketing for Avaya Are you using social media to provide amazing customer support at a fraction…
00:19:26  |   Mon 02 Aug 2010
MB1 – Social Media to Retain and Collaborate with Customers – Paul Dunay

MB1 – Social Media to Retain and Collaborate with Customers – Paul Dunay

Guest Paul Dunay, Social Media Machine and Global Managing Director of Services and Social Marketing for Avaya Are you using social media to provide amazing customer support at a fraction of typical…
00:18:35  |   Sun 01 Aug 2010
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