While technical legal knowledge remains fundamental, the piece argues that abilities like communication, empathy, and clear explanation are becoming increasingly vital for success, framing IP as a fundamentally people-centric business. Boicova-Wynants suggests that developing these skills early, understanding client needs beyond the technical, and strategically leveraging digital communication are key to building trust and demonstrating value in a competitive landscape. The discussion also touches on the psychology of IP decision-making and the role of mentorship in honing these essential capabilities.
Show Notes
๐ Here you find the interview with Maria Boicova-Wynants as post on ๐๐๐ฃ ๐๐๐๐ถ๐ป๐ฒ๐๐ ๐๐ฐ๐ฎ๐ฑ๐ฒ๐บ๐ ๐๐น๐ผ๐ด:
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๐ Here you can find the recorded CEIPI ๐ฅ๏ธ๐๐ฃ ๐๐๐๐ถ๐ป๐ฒ๐๐ ๐ง๐ฎ๐น๐ธ with Maria Boicova-Wynants
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๐ Here is another interview with Maria-Boicova-Wynants on online marketing for IP experts
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๐ Please note the current Call for Subject Matter Experts for the IP Business Academy 2025
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is your digital IP lexicon. As a global IP knowledge hub, it helps you with all questions about IP and IP management. Browse through the topics or look for a specific answer and an expert for your questions.
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๐ In the ๐๐๐ฃ ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐บ๐ฒ๐ป๐ ๐๐น๐ผ๐๐๐ฎ๐ฟ๐ you will find all the important terms of IP management explained in detail including audio summaries for each term:
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๐ Here you can find Maria Boicova-Wynants on LinkedIn
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