298 Jo Casey + Holly ~ What it Takes to Publish Your Book (Both Inner & Outer Work)

I'm back with another co-hosted episode with the fabulous Jo Casey! Today, we talk about what it takes to publish a book, both the practical action that needs to be taken, as well as the inner work so we can step out of our comfort zone and actually take that action. We discuss Holly’s upcoming book, and the steps she’s taken to ensure that she gets the book out into the world in a much bigger way than she has with her previous eight books. About Jo Casey Jo Casey has over 20 years experience of working as a trainer and consultant in the corporate, public and third sectors. Her flashy clients and workplaces have included Pricewaterhouse Coopers (PWC), The NHS, BT, Toyota Motors, Peugeot Business School, The Welsh Assembly Government, The Girl Guides UK, Vets4Pets/Companion Care, several Local Government Authorities, and The Department Of Work And Pensions. But she's also worked with many no less wonderful smaller ventures, micro businesses and SMEs. She's a self-confessed nerd and has taught at college and university levels and is a visiting lecturer at the University of Chester. Jo has a Masters Degree in Coaching and Organizational Development and she's an NLP Master Practitioner, MBTI qualified professional certified Emotional Intelligence EQi 2.0 consultant. She's been coaching for over 15 years now – clocking up over 1000 hours of coaching experience. Basically, she carefully treads that line between being passionate and a tiny bit obsessive about what she does (obsession often wins). Jo runs accredited coach training programs and coaches people from all over the world via the power of the internet. What You’ll Learn • What it takes to write a book (both practical action and inner work) • The full process Holly used to write her upcoming book, from concept to publication • How things have changed in independent publishing over the past couple of years • Dos and Don’ts of book cover design, including tips that can make or break your book • A super easy (and affordable) way to crowdsource your book cover design • How to print a paperback without ending up with a garage full of books • How to deal with the inevitable mindset stuff that comes up along the way • Why we need to keep doing the mindset work throughout the project • Other Resources • 286: Jo Casey + Holly ~ Connect With Yourself Through Connecting With Nature • Forest bathing Meetup group • PSYCH-K® https://psych-k.com/ • Vellum • How To Format Your Ebook And Print Book with Vellum • KDP for publishing ebooks and paperbacks on Amazon • Draft2Digital for extended book distribution • IngramSpark for extended print distribution • Bestseller in 30 Days: Launch Your Book to the Top of the Bestsellers List and Unleash the Hidden Power of Amazon, by Michelle Kulp • Backwards Book Launch: Reverse Engineer Your Book and Unlock Its Hidden 6-Figure Potential, Go From Being a Broke Author to a Rich Author, by Michelle Kulp • BMP155 Jo + Holly ~ How to Get a Book Out of Your Head and Onto Amazon • 99 Designs - for book covers and other graphic design How to Subscribe • Click here to subscribe via iTunes • Click here to subscribe via RSS • Click here to subscribe via Stitcher Help Spread the Word If you enjoyed this episode, please head on over to Apple Podcasts and kindly leave a rating and a review! You can also subscribe, so you'll never miss an episode.