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Inside Independent Publishing (with IBPA) - Podcast

Inside Independent Publishing (with IBPA)

"Inside Independent Publishing (with IBPA)" wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success.

Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry.

We are sponsored and supported by the Independent Book Publishers Association (IBPA), the largest book publishing association in the U.S. serving independent publishers and author publishers. IBPA’s vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.

Your host is IBPA Director of Membership & Member Services Christopher Locke.

Writing Society & Culture Marketing Media Books Business Arts
Update frequency
every 25 days
Average duration
33 minutes
Episodes
116
Years Active
2018 - 2025
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How to Create a Sensational Book Marketing Plan

How to Create a Sensational Book Marketing Plan

Do you have an organized, detailed, strategic marketing plan for every book that you publish? President and Founder of Media Kit Buzz Brian Feinblum joins “Inside Independent Publishing (with IBPA)” …

00:43:00  |   Thu 28 Aug 2025
How Do You Set Up a Hybrid Publishing Company?

How Do You Set Up a Hybrid Publishing Company?

Should you set up your publishing company as a hybrid publisher? To help answer that question, Broad Book Group’s co-founder Dr. Jennifer Dorsey joins “Inside Independent Publishing (with IBPA)” to s…

00:37:09  |   Wed 30 Jul 2025
Savvy Strategies for Book Advertising on Google, Facebook, Instagram, & More

Savvy Strategies for Book Advertising on Google, Facebook, Instagram, & More

Advertising on Google, Facebook, Instagram, and various social media sites can be exceptional exposure for your books and possibly lead to more sales, but which platforms are better for garnering sal…

00:40:14  |   Thu 26 Jun 2025
Improve Book Marketing Strategies by Understanding Reader Habits

Improve Book Marketing Strategies by Understanding Reader Habits

Understanding reader habits can help independent publishers and author-publishers improve their book marketing strategies, hopefully boosting book sales. With over 550,000 readers on the popular digi…

00:36:54  |   Thu 29 May 2025
How Independent Publishers Can Maximize Their Author’s Bookselling Reach

How Independent Publishers Can Maximize Their Author’s Bookselling Reach

The more independent publishers and their authors work together on their book marketing efforts, the better chance they have of selling more books. One of the main focuses of independent publisher Wo…

00:41:44  |   Thu 24 Apr 2025
Which Book Distributor is the Right Fit for Your Goals - IngramSpark, Draft2Digital, Or Another?

Which Book Distributor is the Right Fit for Your Goals - IngramSpark, Draft2Digital, Or Another?

To set your books and audiobooks up for the best chance at success, you need to make your titles available to purchase in as many retail outlets as possible. Author and book publishing consultant Eri…

00:36:45  |   Thu 27 Mar 2025
Amazon: How to Strengthen Book Sales & Discoverability

Amazon: How to Strengthen Book Sales & Discoverability

Amazon is still the world’s largest bookseller, so naturally, many independent publishers and author publishers want to know how they can succeed on the platform. IBPA is always working to help indie…

00:33:58  |   Thu 27 Feb 2025
Increase Profits by Selling Clever Book-Related Products

Increase Profits by Selling Clever Book-Related Products

Publishing books is the main focus and source of revenue for independent publishers, but there are many alternative revenue streams that can be lucrative. President and Publisher for Gibbs Smith Book…

00:35:04  |   Thu 30 Jan 2025
Pitching for Publicity from Podcasts, Blogs, and More

Pitching for Publicity from Podcasts, Blogs, and More

To garner as much attention for your books as possible, it’s important for independent publishers and author publishers to connect with audiences outside their network.  Alliance of Independent Autho…

00:35:21  |   Thu 26 Dec 2024
How Merging Independent Publishing Companies Leads to Greater Success

How Merging Independent Publishing Companies Leads to Greater Success

Ambika Sambasivan and Suhani Parikh each had their own successful independent publishing company, Yali Books and Modern Marigold Books, but when they met in 2022, they realized that their companies h…

00:44:12  |   Mon 25 Nov 2024
How Independent Publishers Can Build Successful Working Relationships with Their Authors

How Independent Publishers Can Build Successful Working Relationships with Their Authors

One of the most important relationships independent publishers have is with their authors, so how can publishers ensure that it's a productive working relationship?  American Academy of Pediatrics Se…

00:35:46  |   Thu 31 Oct 2024
Direct-To-Consumer Book Sales Strategies

Direct-To-Consumer Book Sales Strategies

One of the most effective methods for independent publishers and author publishers to sell books is through direct-to-consumer sales. Motina Books Publishing Owner Diane Windsor joins "Inside Indepen…

00:39:55  |   Thu 26 Sep 2024
Set Your Book Up for Success for the Library Market

Set Your Book Up for Success for the Library Market

One of the most consequential topics among independent publishers is how they can get their books into libraries. IBPA is always looking for ways to set indie publishers up for success, so we invited…

00:52:52  |   Thu 29 Aug 2024
Tips to Increase Revenue & Run Your Indie Publishing Business More Successfully

Tips to Increase Revenue & Run Your Indie Publishing Business More Successfully

Bookselling profit margins can be tight for independent publishers, but with some ingenuity, publishers can create additional revenue streams. Agate Publishing President Doug Seibold has had great su…

00:46:14  |   Thu 25 Jul 2024
How Publishers Can Use Strategic Partnerships to Grow Book Sales

How Publishers Can Use Strategic Partnerships to Grow Book Sales

In a saturated book market where the Big 5 publishers carry a lot of weight, independent publishers have come up with some clever tactics to garner attention for their books. One such publisher is Mu…

00:40:25  |   Thu 27 Jun 2024
Solutions to Independent Publishers’ Challenges with Traditional Distribution

Solutions to Independent Publishers’ Challenges with Traditional Distribution

Distribution continues to be one of the most consequential pain points for independent publishers, and with fewer and fewer distributors from which publishers can choose, it seems like major changes …

00:50:22  |   Thu 30 May 2024
Learn from Holloway’s Clever Direct-to-Consumer Sales & Discoverability Techniques

Learn from Holloway’s Clever Direct-to-Consumer Sales & Discoverability Techniques

Between traditionally published and self-published books, there are over 3 million books published per year, so in order for a book to stand out, sometimes independent publishers have to think outsid…

00:41:02  |   Thu 25 Apr 2024
Advice to Sell Your Books’ International Rights

Advice to Sell Your Books’ International Rights

There is a huge market for books outside the United States, so how can U.S. publishers break into the international market, and how do publishers know which markets are a good fit for their titles? C…

00:37:53  |   Tue 26 Mar 2024
Tips to Level Up Your Independent Publishing Business

Tips to Level Up Your Independent Publishing Business

No matter where you are in your publishing journey—whether you're just starting out or you’ve been publishing books for decades—you're always hoping to level up your business.Fruition Publishing Conc…

00:50:17  |   Thu 29 Feb 2024
Independent Publishing’s Biggest Challenges & Opportunities in 2024

Independent Publishing’s Biggest Challenges & Opportunities in 2024

With a new year comes all kinds of new possibilities for publishers to thrive! IBPA’s mission is to set up independent publishers and author publishers for publishing success, so CEO Andrea Fleck-Nis…

00:47:16  |   Thu 25 Jan 2024
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