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The Power of Advertising Leverage | Paula Romo | 709

Author
Dave Lorenzo
Published
Wed 05 Feb 2025
Episode Link
https://share.transistor.fm/s/ac7378ec

Would you like to jumpstart your leads with your ideal clients? Today, we’re diving into the world of paid advertising and digital marketing strategy with Paula Romo, co-founder of Leadsmith. She shares her expertise on leveraging advertising to generate leads, understanding customer lifetime value, and building systems that increase the value of your business.


If you’ve ever struggled with marketing ROI, targeting the right audience, or making digital ads work for your business, this episode is for you!

Our Guest:

Paula Romo – Digital Advertising Expert & Co-Founder of Leadsmith


Paula and her husband, Michael, built Leadsmith to help businesses grow through data-driven paid advertising. She explains how companies can move beyond traditional networking and word-of-mouth to automate lead generation, optimize advertising campaigns, and convert more prospects into customers.


What You’ll Discover:

✅ How small business advertising has evolved over the past 12 years
✅ The biggest mistakes business owners make when launching ads
✅ Why targeting the right audience is more important than the size of the audience
✅ The three key elements every ad campaign must have to succeed
How to reduce your customer acquisition cost over time
✅ Why business owners should think of marketing as an investment, not an expense
✅ The importance of data ownership when working with an agency


Quote to Remember:

"Marketing is about generating leads, but sales is about converting them. If you have the right process in place, advertising will help you supercharge your growth." – Paula Romo

Who Should Listen?

📌 Business owners looking to scale lead generation beyond networking
📌 Entrepreneurs struggling with ad performance and ROI
📌 Professionals in legal, insurance, and service-based industries interested in advertising
📌 Anyone who wants to understand paid digital advertising without wasting money


Contact Paula Romo & Leadsmith:

 📧 Email: [email protected]
📱 Phone: (786) 973-4455
🌐 Website: Leadsmith.io


Thanks to Our Sponsor: Global Furniture Group:
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Contact Francisco Ramirez
📱 Phone: (305) 563-0785
📧 Email: [email protected]

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Want More Business Growth Tips?
Call us at (305) 692-5531 or visit ExitSuccessLab.com


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