The B2B Content Marketing Playbook: Simple Steps to Stand Out | 859

In this episode, Dave breaks down a no-nonsense digital marketing strategy that every B2B professional can use to grow visibility, build credibility, and differentiate in a crowded market. Whether you're a solopreneur or part of a large sales team, this episode gives you a simple, scalable roadmap for using written content, podcasts, and video to attract ideal clients and close more business. From posting weekly articles to launching your own podcast and producing daily educational videos, Dave lays out the playbook for turning content into cash.

WHAT YOU’LL DISCOVER TODAY:

• Why digital content is the single most important tool in B2B marketing
• The 3-part strategy to build visibility, credibility, and differentiation
• How to start producing high-value content with just a phone
• A real-world example of how a YouTube video turned a doctor into a trusted expert
• Why quality and quantity both matter in B2B content strategy
• How even highly specialized professionals (like lawyers and doctors) can win business with smart content
• The minimum content cadence for serious growth
• What separates B2B winners from invisible players in the market

KEY TOPICS DISCUSSED:

• Content strategy for B2B professionals
• Using articles, podcasts, and video together
• Building trust through repeated exposure
• Leveraging interviews with clients and prospects
• Why B2B sales professionals should act like media companies
• Creating evergreen video assets
• Scaling from basic content to professional-grade assets

CALL TO ACTION:
Ready to stop hiding and start building authority in your market? Start today. Write one article, record one video, or reach out to a client and book a podcast interview. Want help with your digital strategy? Call Dave at (305) 692-5531 and schedule a strategy audit.