Episode 2: How to Evaluate If Your Invention Has Real Market Potential

Are You Sitting on a Million-Dollar Idea?

In this episode of Innovation Intelligence, hosts Sophia Reed and Marcus Stone break down Brian Fried’s framework for spotting whether your idea has real market potential. You’ll learn how to:

• Define the problem your invention solves
• Highlight a clear, unique benefit that stands out
• Evaluate scalability and market size
• Ask the right “idea filter” questions about demand, protection, cost, and clarity

Walk away with a simple process to test if your idea could be the next big thing—or just a costly hobby.

Don’t just listen, take action!

👉 For more resources: 

• Subscribe to The Invention Playbook at inventionplaybook.com
• Download the Inventor Smart Community App: app.inventorsmart.com
• Join the National Inventor Club: nationalinventorclub.com
• Connect with The Inventor Coach, Brian Fried: brianfried.com