#023 – Building Habit-Forming Products with Nir Eyal, the Author of "Hooked"
- Author
- Courtland Allen and Channing Allen
- Published
- Wed 19 Jul 2017
- Episode Link
- https://share.transistor.fm/s/0a1e42ad
Why do some products become habits? What keeps people coming back to apps like Facebook and Pinterest every day? Nir Eyal breaks the step-by-step process any product can use to to become a habit, and we also dive into the ethical implications of this new super power.
