In the Mix - A NuLiv Science Podcast
Where supplement science meets real-world innovation.
In the Mix dives deep into the ingredients powering today’s top supplement brands — from the minds of formulators and scientists to the voices of founders, athletes, and creators shaping the wellness space. Hosted by NuLiv Science, each episode uncovers the story behind the science, the brands that trust our ingredients, and what’s next for the industry.
Whether you're a brand owner, product developer, fitness enthusiast, or just supplement-curious — this is your front-row seat to the supplement game.
🧬 Powered by NuLiv Science
🎙️ New episodes weekly
📍 Available on Spotify, Apple Podcasts, and YouTube
- Update frequency
- every 5 days
- Average duration
- 47 minutes
- Episodes
- 10
- Years Active
- 2025
How Ghost Reinvented Energy Drinks
Ghost Energy flipped the script on the energy drink market. While most brands chase caffeine overload, Ghost found the sweet spot: 200mg caffeine + functional ingredients like AstraGin®, Alpha-GPC, a…
Why Most Supplements Miss the Mark (And How Applied Nutrition is Changing That)
Why do most supplements miss the mark? In this episode, we sit down with Spencer Lynn and Applied Nutrition to break down what’s really going on in the supplement industry — and how brands can do bet…
Soil to Supplement | Inside Gaia Herbs’ Transparent Supply Chain
From healthy soil to trusted supplements, Gaia Herbs has built its reputation on transparency, sustainability, and a deep respect for the plants they grow. 🌱
In this episode, we sit down with Gaia Her…
Meet the Pregame Chaser: Sugar-Free Hydration + Liver Support | Ep 6 In the Mix
In this episode, we sit down with the team behind Jelly IV, the sugar-free, liver-supporting hydration brand disrupting the supplement space. We break down why functional hydration is replacing suga…
What Today’s Supplement Consumer Really Wants (and Why Brands Are Failing) | Ep 5 In the Mix
Kenn Israel has spent over three decades in the supplement industry—and he’s not here for the gimmicks. In this episode, he joins us to talk about what actually matters: clinically validated ingredie…
Supplements That Work Start With THIS | Ep 4 In the Mix
Why do some supplements work better than others? The answer lies in science-backed supplement formulation and clinically validated supplement ingredients. In this episode of In the Mix, we sit down …
Advice for Young People Entering the Supp Industry | Ep 3 In the Mix
In this episode, we sit down with David from Axe & Sledge to unpack the evolving playbook for supplement brand success in 2025. We dive into what’s driving the industry's fastest-growing brands—from …
Dr. Chia-Hua Kuo on How Senactiv® Fuels Cellular Regeneration | Ep 2 In the Mix
In this episode of In the Mix, we sit down with Dr. Chia-Hua Kuo, Dean of Sports Nutrition at the University of Taipei, to explore how clinical research and ingredient innovation are redefining perfo…
Dr. Chia-Hua Kuo Breaks Down Cellular Health
Clinical supplement research is crucial for modern supplement innovation. In today’s competitive supplement industry, brands can no longer afford to rely on hype or anecdotal claims. Success relies o…
What Goes Into a Great Supplement? Inside the Mind of Centurion Labz | Ep 1 In The Mix
In this episode of In the Mix, we sit down with Donovan, National Director of Sales at Centurion Labz, to explore how top-tier supplement brands are using ingredients like AstraGin®, Senactiv®, and Z…