In Before The Lock
In Before The Lock is a podcast from Erica Kuhl and Brian Oblinger about community, customer experience, and leadership at scale.
- Update frequency
- every 10 days
- Average duration
- 57 minutes
- Episodes
- 109
- Years Active
- 2020 - 2024
🔓 109: Various forms of hybridity
Should your community be public, private, or a hybrid of both? What about free vs. paid? Erica and Brian break it all down.
🔓 108: The Ericas
And The Erica Goes To…Erica! 🏆🥳
Brian is joined by a gaggle of family, friends, and co-workers to present Erica with awards on her birthday.
🔓 107: Under the surface
Erica and Brian talk about the bones of your community and how they work together to create a cohesive experience.
- Previous episodes about the “above the surface” bits:
🔓 106: The Golden Hoodie
Brian and Erica deep dive into customer awards programs and how to get them right.
🔓 105: Measurin’ vibes
Erica and Brian push back hard on the idea that measuring community ROI isn’t important (we can’t believe we had to talk about this or are typing this right now, but here we are).
Measurement resourc…
🔓 104: A really great activation
🔓 103: Part of the master plan
Brian and Erica discuss the launch of Community Strategy Academy.
Use code INBEFORE at checkout for 15% off of any course, bundle, or membership.
🔓 102: Scale, success, service, and hubs
The state of the market, why Customer Success is driving community inside of organizations, and how we can partner to deliver value.
- Resources about CS + Community:
- Podcast: 🔓 34: The “S” stands fo…
🔓 101: They want the ugly
Erica and Brian navigate through developer landing pages and communities from Google, Salesforce, Apple, Visa, and more.
- Developer Community
- Developer Landing Pa…
🔓 100: Win the interview
Erica and Brian run down the most common interview questions and how to answer them.
- Community Industry News:
🔓 99: Looking to break in
How to build a career in community from scratch.
🔓 98: 10x Community Pros
Erica and Brian talk through the traits and skills required to become an elite community professional and people to look to for inspiration.
- Community Industry News:
🔓 97: People, time, money, and outcomes
How to operationalize your plans and collaborate for success from pre-launch to maturity.
- Community Industry News:
🔓 96: Our favorite things
On this special Thanksgiving episode, Erica and Brian dig into the things that make their personal and professional lives easier.
- Community Industry News:
🔓 95: An expectation that you’re listening
How to get started collecting feedback and ideas from your community when you can’t commit to full-blown ideation and complex processes.
- Community Industry News:
🧵 94: Popping up every day
“There are lots of new community platforms and tools coming up. How to keep up with all of them?” — Tiffany Oda
🔓 93: Do more with less
Why community is one of the best investments a company can make during an economic downturn.
- Community Industry News:
🧵 92: Early indicators
“What do you do if you don’t have access to relevant data to be able to measure the impact your community efforts are having on the business?” — Alex Angel
🔓 91: A list of links
How to make navigating your community intuitive and fast for your users.
- Community Industry News:
🧵 90: Opportunities
“Thinking more about ambassador programs. The problem with most is that the benefits to the ambassador don’t immediately benefit them personally or professionally. I think that needs to change. Any g…