How Anti-Corporate Sentiment Is Reshaping Jury Trials | Episode 79

With skepticism toward corporations at an all-time high, defense teams face new hurdles in the courtroom. In this IMS Ignite Podcast episode, Senior Jury Consulting Advisor Chris Dominic is joined by Jury Consulting Advisor Keith Pounds, PhD, to explore how anti-corporate sentiment is reshaping modern jury trials and what litigators can do about it. 

Together, Chris and Keith dive into: 

• Storytelling tactics that resonate with today’s juries 
• The value of early visual advocacy to shape discovery 
• Proactive witness preparation that avoids common plaintiff traps 
• How corporate defendants are introduced in courts 
• Why starting with a polished “corporate commercial” might backfire 

If you are a trial attorney or general counsel working with corporate defendants, listen now to learn how to shift the corporate narrative and courtroom dynamics in your next case. 

Find the original LinkedIn Live here. 

Learn more about Keith’s expertise: https://imslegal.com/team/keith-c-pounds-phd 

Meet our host, Chris Dominic: https://imslegal.com/team/chris-dominic   

Explore our litigation consulting services: https://imslegal.com/services/litigation-consulting   

Contact IMS today: https://imslegal.com/contact 

IMS has delivered strategic litigation consulting and expert witness services to leading global law firms and Fortune 500 companies for more than 30 years, in more than 45,000 cases. IMS consultants become an extension of your legal team from pre-suit investigation services to discovery and then on to arbitration and trial. Learn more at imslegal.com.