Decoding the Marketing Maverick: Sakket V Rao | Icons Behind Brands

Dive deep into the world of branding with Sakket V Rao, Head of Brand and Consumer Engagement at PopSockets

In this episode of Icons Behind Brands, Sakket, a marketing leader with over 16 years of experience across health tech, consumer tech, and conglomerates, shares his invaluable insights.

Host and Editor-in-Chief Devleena Neogi engages Sakket in a conversation packed with learnings, including:

• Key takeaways from his diverse industry experience - health tech, consumer tech, and conglomerates.
• How his experiences managing marketing for a health tech unicorn, a consumer tech leader, and a global brand shaped his unique marketing approach.
• Strategies for navigating the complexities of working within a conglomerate structure while maintaining brand focus and clarity.
• Actionable insights on leveraging consumer behavior similarities across health tech and consumer tech industries.
• The importance of emotional intelligence in effective leadership, particularly for managing diverse teams and stakeholders.

This episode is a must-listen for anyone looking to:

• Elevate their marketing strategies
• Gain leadership expertise
• Understand the nuances of brand building across industries

#marketing #leadership #consumerinsights #healthtech #consumertech #branding #IBB #podcast #IconsBehindBrands