Making Magic in a Niche Market - Nicole Keleher | My Christmas

What do you do when you notice a gap in the market? You start a business! For Nicole, that meant bringing stylish, elegant Christmas decorations to Australia.

In this episode we talk to Nicole Keheler, the Founder of My Christmas, your year round shop for Christmas decor and design inspo. With 16+ years of experience behind her, Nicole opens up about the pros and cons of running a seasonal business and why she closed her retail store to become solely online. She even reveals a few of her top decorating tips!

Instagram: @mychristmas
Website: https://mychristmas.com.au/