EP# 95 From UGC Creator to CEO: How Gemma Used Content to Fund & Market Her Dream Fashion Brand
- Author
- Kristen Werner & Mia Steel
- Published
- Thu 03 Jul 2025
- Episode Link
- None
Ever wondered how to actually turn User-Generated Content into a real, revenue-generating business?
This week on the I Am That Content Creator Podcast, we’re joined by Gemmacreator, fashion brand founder, and mum—who shares how UGC became the stepping stone from burned-out retail worker to full-blown CEO of her own clothing label, Zejt the Label.
Inside this episode, we unpack:
- How Gemma replaced her retail income in just 30 days using UGC
- The real process of starting with gifted collabs before landing paid brand deals
- Why UGC is the ultimate skillset for building your brand, not just others'
- How she's documenting her product journey to build community before she launches
- Navigating business growth while living with endometriosis and raising a baby
From pitching brands with no followers, to designing clothes for women recovering from C-sections and surgery, Gemma proves that you don’t need a massive audience you need clarity, courage, and content that connects.
UGC is more than a side hustle. It’s the skillset that funds freedom, builds confidence, and helps you turn your personal brand into a profitable business.
🎧 Subscribe to the podcast now and listen to the full episode to discover how UGC can help you build your dream business.
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