30. Get Media-Ready with Paula Rizzo

Have you ever dreamed about getting media coverage for your book? And we don’t just mean social media – we mean TV, podcasts, radio, news! Author and media expert Paula Rizzo has so many ideas for authors to help them find and pitch the right media outlets for their books. Believe it or not, this process starts from the very beginning – with having a strong idea and something important to say. In this episode, Paula will teach you:

• the accordion method so you’re always ready for any question!


• “the hook, the twist, and the takeaway” for great pitches


• how to be your own producer and start creating your own media to get more media attention

Plus, Paula has some great advice for authors (like us!) who might be putting a little too much emphasis on the importance of the pub date!Learn more about Paula’s Media Ready Author course!Download Paula’s free resource: 10 Questions Every Author Needs to Answer