4 Steps to Map Your Customer Journey (And Why It Matters)

Do you know how you’re getting people in the door of your business? Even if you don’t have a physical location, your business has an entry point—actually, you probably have multiple entry points. 

If you don’t know how people are getting to you, then how can you get more of the right people in the door? That’s where the customer journey comes in. 

When you map out your customer journey, you’ll figure out how people are getting to you. But, you’ll do even more than that. You’ll look at the entire customer experience so you can intentionally create one that’ll keep people coming back—and bringing their friends along, too! 

Show Notes (also known as “Where to read a quick summary of what we talked about here and get links I mentioned.”) are over at Stormlily.com/80  

FREE Customer Journey Worksheet → Stormlily.com/journey 

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Are you ready to ditch the marketing overwhelm, overcome the roadblocks holding you back, and grow an equine business that meets your version of success? 

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