Super Bowl Ads Are Riskier Than Ever (and Just as Expensive) by Kai Ryssdal | Free Audiobook

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Title: Super Bowl Ads Are Riskier Than Ever (and Just as Expensive)


Author: Kai Ryssdal


Format: Original Recording


Length: 26 mins


Language: English


Release date: 02-03-17


Publisher: Marketplace, American Public Media


Genres: Radio & TV, News, Business, & Culture



Summary:


President Donald Trump's latest executive order took the first steps toward whittling away on Dodd-Frank today. We'll look at that and what's ahead, plus what causes the job loss Trump campaigned on and what doesn't. Then: After a bitter election and a rocky start to the year, making a Super Bowl ad is more of a gamble than ever. We'll look at how companies are spending their $5 million (at least) for 30 seconds this Sunday. Plus, more unintended consequences of Trump's travel ban and the growing winter biking trend.



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