1. EachPod

#78 - Stop Comparing Your Handmade Business to Others (and Do This Instead)

Author
Steph Cole-Lewis
Published
Wed 03 Sep 2025
Episode Link
None

Ever find yourself doomscrolling through Instagram wondering why that handmade shop has more sales, more followers, or just seems further ahead?


In this episode, we’re flipping the comparison trap on its head.


You’ll learn how to:

  • Spot the “highlight reel” trap before it derails your momentum
  • Turn jealousy into a learning tool (without copying a single thing!)
  • Set healthy boundaries around competitor stalking 😉
  • Track YOUR growth (not theirs) and build a business that feels good to you


Whether you’re a part-time maker or dreaming of full-time freedom, this episode is your pep talk and practical guide to staying focused on your path – not someone else’s.


📓 Grab a pen – there are actionable tips and mindset shifts you can start using today.

Welcome to the Handmade Bosses family 🌻

I’m Steph, & since 2016 I’ve been running my handmade business full time on Etsy. Now I’m here to help you do the same – whether that’s starting your first shop, boosting sales with Etsy ads, mastering SEO, refining your branding, or finally finding your niche.

If you already sell handmade products (or are dreaming of it) on Etsy, your own website or at in person events, you’re in the right place. This podcast is all about helping you turn your passion into profit & grow from a hobby into a thriving business that brings in consistent 4–5 figure months.

✨ Free resources to get you moving: handmadebosses.com/freeresources

✨ Ready to go deeper? Work with us here: handmadebosses.com/paidresources

I go live most Mondays on YouTube and inside our Facebook group for mini workshops. You can catch all upcoming events here: facebook.com/groups/handmadebosses/events

🎥 Subscribe on YouTube for weekly videos and lives: youtube.com/@HandmadeBosses

📸 Follow us on Instagram for updates and motivation: instagram.com/handmadebosses

Love,
Steph & Team HB xox 💛

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