#55 - Cracking the Code: How the Facebook Group Algorithm Really Works

💙 Ever feel like you’re shouting into the void in your Facebook group? You’re not alone...  and it’s not your fault. 

🎙️ In this episode, we break down exactly how the Facebook group algorithm works in 2025, and why your posts might not be getting the traction they deserve.

👉 Here’s what we cover:
        •        Why even your most valuable posts might get buried
        •        The algorithm signals Facebook is actually looking for in groups
        •        How to train the algorithm to show your posts to more members
        •        The surprising reason engagement isn’t always what you think it is
        •        What you can do today to revive a “dead” group and make it thrive again

👯 If you’re using a Facebook group to build community or drive sales, this episode is packed with insider tips to help you get seen, spark real conversations, and make your group a go-to space for your people.

🎧 Tune in and take your group from ghost town to buzzing hub...  without burning out.

🔗 How the Facebook page algorithm works 

Welcome to the Handmade Bosses family 🌻

I’m Steph, & since 2016 I’ve been running my handmade business full time on Etsy. Now I’m here to help you do the same – whether that’s starting your first shop, boosting sales with Etsy ads, mastering SEO, refining your branding, or finally finding your niche.

If you already sell handmade products (or are dreaming of it) on Etsy, your own website or at in person events, you’re in the right place. This podcast is all about helping you turn your passion into profit & grow from a hobby into a thriving business that brings in consistent 4–5 figure months.

✨ Free resources to get you moving: handmadebosses.com/freeresources

✨ Ready to go deeper? Work with us here: handmadebosses.com/paidresources

I go live most Mondays on YouTube and inside our Facebook group for mini workshops. You can catch all upcoming events here: facebook.com/groups/handmadebosses/events

🎥 Subscribe on YouTube for weekly videos and lives: youtube.com/@HandmadeBosses

📸 Follow us on Instagram for updates and motivation: instagram.com/handmadebosses

Love,
Steph & Team HB xox 💛