#26 - What is a social media home hub and how do you find yours?

💙  In this episode of the 'How to Be a Handmade Boss' podcast, Steph introduces the concept of a social media 'home hub' for marketing your handmade business. 

⚡️  Addressing the overwhelm and reluctance towards social media, Steph explains the importance of having a dedicated platform for nurturing your audience. 

🔎 How to choose the right social media platform based on target markets demographics, personal preference, and ease of use. 

🚀  Steph also shares practical strategies to control your social media experience by curating your feed and staying relevant while building brand loyalty. 

😀 The episode emphasises the significance of focusing on one social media platform to build deeper connections by nurturing your customers and enhance business success.

👉 Links also mentioned in this podcast '#20 - Handmade business sales dropped? WTF is going on!?' https://www.buzzsprout.com/2354025/15196597

👉 Sprout social https://sproutsocial.com/

Welcome to the Handmade Bosses family 🌻

I’m Steph, & since 2016 I’ve been running my handmade business full time on Etsy. Now I’m here to help you do the same – whether that’s starting your first shop, boosting sales with Etsy ads, mastering SEO, refining your branding, or finally finding your niche.

If you already sell handmade products (or are dreaming of it) on Etsy, your own website or at in person events, you’re in the right place. This podcast is all about helping you turn your passion into profit & grow from a hobby into a thriving business that brings in consistent 4–5 figure months.

✨ Free resources to get you moving: handmadebosses.com/freeresources

✨ Ready to go deeper? Work with us here: handmadebosses.com/paidresources

I go live most Mondays on YouTube and inside our Facebook group for mini workshops. You can catch all upcoming events here: facebook.com/groups/handmadebosses/events

🎥 Subscribe on YouTube for weekly videos and lives: youtube.com/@HandmadeBosses

📸 Follow us on Instagram for updates and motivation: instagram.com/handmadebosses

Love,
Steph & Team HB xox 💛