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How I Tested That - Podcast

How I Tested That

Testing your ideas against reality can be challenging. Not everything will go as planned. It’s about keeping an open mind, having a clear hypothesis and running multiple tests to see if you have enough directional evidence to keep going.

This is the How I Tested That Podcast, where David J Bland connects with entrepreneurs and innovators who had the courage to test their ideas with real people, in the market, with sometimes surprising results.

Join us as we explore the ups and downs of experimentation… together.

Business Entrepreneurship Technology Innovation
Update frequency
every 14 days
Average duration
36 minutes
Episodes
35
Years Active
2024 - 2025
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Joao Moita | How I Tested Product Weekend

Joao Moita | How I Tested Product Weekend

Summary

In this episode we interview Moita, the Founder and CEO of Product Weekend. 

He shares his journey from studying aerospace engineering to becoming a product manager and eventually creating what…

00:35:41  |   Wed 10 Sep 2025
Charles Sims | How I Tested The NBA Fan Experience

Charles Sims | How I Tested The NBA Fan Experience

In this episode we interview Charles Sims. Charles is the ex-CTO for the Los Angeles Clippers NBA team and currently Founder of Skafld, an end-to-end venture studio partner, turning visionary ideas i…

00:37:10  |   Wed 27 Aug 2025
Hala Saleh | How I Tested Community Building

Hala Saleh | How I Tested Community Building

In this episode we interview Hala Saleh. Hala is a skilled and thoughtful product leader who I met by coincidence over 10 years ago while reading a copy of the Lean Startup book. 

We catch up and disc…

00:33:45  |   Wed 13 Aug 2025
Dr. Micheal Neal | How I Tested The Hiring Process

Dr. Micheal Neal | How I Tested The Hiring Process

In this episode we interview Dr. Michael Neal. He is the Founder of Build My Team, a hiring service for private practices. 

We explore the rigorous testing of his innovative hiring process. From the i…

00:34:46  |   Wed 30 Jul 2025
Alberto Savoia | How I Tested Pretotyping

Alberto Savoia | How I Tested Pretotyping

In this episode we interview Alberto Savoia. Alberto was Google’s first Engineering Director and the author of The Right It - Why So Many Ideas Fail and How to Make Sure Yours Succeed. 

He also coined…

00:43:58  |   Wed 16 Jul 2025
Sylvia Hall | How I Tested Mood Probiotics

Sylvia Hall | How I Tested Mood Probiotics

In this episode we interview Sylvia Hall. 

Sylvia is the co-founder of Lifted Naturals. We chat about how a company can start out as a solution to a personal problem, but in order to be a viable busin…

00:36:14  |   Wed 02 Jul 2025
Dylan Lam | How I Tested Dropshipping

Dylan Lam | How I Tested Dropshipping

In this episode we interview Dylan Lam. Dylan is an entrepreneur and a growth marketing expert with a focus on e-commerce. His super power is helping companies grow their brands on platforms like Ama…

00:31:50  |   Wed 18 Jun 2025
Matthew Davis | How I Tested A Law Firm

Matthew Davis | How I Tested A Law Firm

In this episode we interview Matthew Davis.

Matthew is the CEO of Davis Business Law and the author of the best selling book, The Art of Preventing Stupid. 

He shares his journey in the legal professio…

00:37:48  |   Wed 04 Jun 2025
Pat Copeland | How We Tested the Amazon Dash Button

Pat Copeland | How We Tested the Amazon Dash Button

In this episode we interview Pat Copeland and get a first hand account of how the Dash Button idea was originally tested at Amazon. 

Everything from how the idea emerged from Bezos’ morning puttering …

00:45:53  |   Wed 21 May 2025
Matt Diamante | How I Tested Social Media Algorithms

Matt Diamante | How I Tested Social Media Algorithms

In this podcast episode, Matt Diamante shares his journey into the world of digital marketing and SEO, detailing his early experiences and the evolution of his career. 

He discusses the importance of …

00:38:01  |   Wed 07 May 2025
Ann Carden | How I Tested Premium Business Models

Ann Carden | How I Tested Premium Business Models

In this episode we interview Ann Carden. 

Ann is one of the top business growth consultants and strategists for people who want to accelerate growth to multiple 7+ figures. She is an internationally b…

00:32:05  |   Wed 23 Apr 2025
Deon Crasto | How I Tested SaaS Payment Systems

Deon Crasto | How I Tested SaaS Payment Systems

In this episode we interview Deon Crasto.  

Deon started his product management career at OnDeck Capital, a small business lending platform, where he focused on payments growth. He currently leads pay…

00:32:22  |   Wed 09 Apr 2025
Chris Hood | How I Tested Digital Storytelling

Chris Hood | How I Tested Digital Storytelling


In this conversation, Chris Hood shares his diverse background in storytelling across various media, including movies, video games, and digital marketing. 


He emphasizes the importance of storytelling…

00:34:16  |   Wed 26 Mar 2025
Erich Archer | How I Tested AI Video Production

Erich Archer | How I Tested AI Video Production

In this conversation, David J Bland and Erich Archer discuss the intersection of AI and video production, exploring how AI tools are transforming workflows, the importance of iterative testing, and t…

00:30:34  |   Wed 12 Mar 2025
Michael Clifford | How I Tested Saving Endangered Species

Michael Clifford | How I Tested Saving Endangered Species

In this conversation, David J Bland and Michael Clifford discuss the intersection of habitat design, conservation, and design thinking. 

Michael shares his unique journey from zookeeper to strategy di…

00:39:31  |   Wed 26 Feb 2025
Bruce McCarthy & Melissa Appel | How We Tested Our New Book

Bruce McCarthy & Melissa Appel | How We Tested Our New Book

In this engaging podcast episode, David J Bland hosts Bruce McCarthy and Melissa Appel, who share their insights on product management, stakeholder alignment, and the journey of writing their new boo…

00:34:24  |   Tue 31 Dec 2024
Amer Abu-Khajil | How I Tested AI Enhanced Customer Research

Amer Abu-Khajil | How I Tested AI Enhanced Customer Research

In this conversation, Amer Abu Khajil shares his journey from civil engineering to the tech world, emphasizing the parallels between building physical structures and developing products. 

He discusses…

00:37:23  |   Wed 18 Dec 2024
David Schnurman | How I Tested Lawline

David Schnurman | How I Tested Lawline

In this conversation, David discusses his journey with Lawline, the largest provider of online continuing legal education in the U.S. 

He shares insights on building resilience in business, the import…

00:43:05  |   Wed 04 Dec 2024
Lex Roman | How I Tested Reader Funded Journalism

Lex Roman | How I Tested Reader Funded Journalism

In this conversation, David J Bland and Lex Roman explore the evolution of experimentation in tech, discussing how perspectives on experimentation practices have shifted over the years. 

They dive int…

00:40:44  |   Wed 30 Oct 2024
Jeff Gothelf & Josh Seiden | How We Tested Training Programs

Jeff Gothelf & Josh Seiden | How We Tested Training Programs

In this conversation, Jeff Gothelf and Josh Seiden discuss their journey in scaling their training business, focusing on the assumptions, risks, and testing methods they are employing. 

They share ins…

00:34:53  |   Wed 16 Oct 2024
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