Dr. Brenda Cassellius, former Exec. Director, Fresh Energy

[Archive Interview from May 11, 2023]

“We need to talk a lot more about love,” Dr. Brenda Cassellius tells HOW Fellow Dana Born on HOW Conversations. “Leaders are constantly giving out love to their teams, to their mission and their purpose. Showing love and doing that unconditionally gives people hope.” Dr. Cassellius has been an educator, administrator and leader and was recently named Executive Director for Fresh Energy.  Over her 30-year career she’s learned that moral leaders inspire people by touching their hearts, not just their minds. Watch the full episode and hear more about the connection between love and trust and why Dr. Cassellius says leaders need to get “spicy” every day.  

READY TO START YOUR MORAL LEADERSHIP JOURNEY? Moral leadership is more imperative today than ever before. The HOW Institute for Society was founded on the belief that those in positions of formal authority should also have moral authority.  We are creating the tools leaders need to make principled, ethical and values-based decisions.  We are a nonprofit organization dedicated to building a world rooted in deep human values and trust in our social fabric. The Institute channels philosophical reasoning to address modern problems. Today, HOW we do what we do matters more than ever and in ways it never has before.  

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