Houston's Internet Marketing Clinic

Vertical Web's Internet Marketing Clinic has been a popular ongoing SEO and Digital Marketing Series since 2003. Created by seo expert Beth Guide, this podcast is designed to help business owners, learn the tips, tricks, techniques, and lingo of internet marketing. We cover different topics each week in how to help our listeners succeed in having a web site that works for their business, works for their customers but also works for Google so that it is highly ranked and visable. We also teach conversion and user related concepts that help our listens learn how to maximize the ROI. With over 600 attendees each month this podcast expands our clinic and makes it more available to our business owners so they can participate on their timeline.

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Update frequency: every 8 days
Average duration: 99 minutes
Episodes: 88
Years Active: 2020 - 2025

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Google Hacks for 2025

[powerplay]

For years, SEO professionals and website owners have been playing a guessing game with Google’s algorithm. We’ve analyzed rankings, tested theories, and tried to reverse-engineer what th…

Sun 29 Jun 2025

Leveraging AI for Digital Marketing: Small Business Owners Edition

As a small business owner, we all understand the plight of too much to do, not enough hours in a day and how we can cover more ground in less time. So enter AI. As alluring as it is and as helpful a…

00:48:55 | Thu 08 May 2025

Digital Marketing: Leveraging AI for Web Development and SEO

As digital marketing continues to evolve, artificial intelligence has emerged as a powerful tool for website development and SEO optimization. In today’s video, we talk about how AI can streamlin…

01:51:16 | Thu 10 Apr 2025

Google Analytics (GA4) How To Guide for Beginners

Maximizing Website ROI with Google Analytics 4: Essential Insights for Business Owners

In today’s digital landscape, having a website is the first step but should not be the last step. Understandin…

01:50:22 | Thu 27 Mar 2025

IMCH: Looking ahead to SEO in 2025

Navigating the Future of SEO: Key Trends and Strategies for 2025

The digital marketing landscape is perpetually evolving, with SEO at the forefront of this transformation. As we approach 2025, it b…

01:50:16 | Wed 05 Mar 2025

IMCH: SEO BootCamp: Getting Back to Basics – A Comprehensive Guide

Whether you’re a small business owner, entrepreneur, or digital marketer, understanding the fundamentals of SEO can help you gain visibility, attract leads, and grow your business.

What is SEO and …

01:45:20 | Wed 05 Mar 2025

IMCH: All About Keywords – A Comprehensive Guide to SEO Success

Keywords have been at the core of search engine optimization (SEO) since the early days of the Internet. Despite evolving algorithms, they remain crucial for ranking on Google. This guide explores …

01:55:43 | Thu 27 Feb 2025

Google Leaks and What They Mean for SEO and Small Business from an SEO Expert

Unexpectedly, the SEO community was gifted a leak. Just as everyone was wringing their hands and lamenting SEO is dead (it’s not), here came a blueprint for SEOs.

I have just begun soaking in all t…

01:56:42 | Fri 19 Jul 2024

SEO Hacks: Easy Ways to Win at SEO

SEO Hacks: Ways to win at SEO

SEO (Search Engine Optimization) is a crucial aspect of digital marketing, and understanding how to navigate it can significantly impact the online visibility of your…

Sat 08 Jun 2024

Effective Strategies for Holiday Marketing: Web, E-mail and Social Media

Fall is upon us, which means the holidays are soon to follow. For business owners, this time of the year is filled with opportunity – opportunities to develop your brand and capture a new wave of cus…

01:55:32 | Wed 18 Oct 2023

Auditing Website Basics: The Rules Every Business Website Should Follow

Auditing Website Basics: The Rules Every Business Website Should Follow Developing a business website is difficult work. To be frank, it’s a job that most small business owners aren’t prepared to han…

01:52:49 | Wed 27 Sep 2023

The Right Tools for the Job: How to Get WordPress Set Up for Business Websites

Wordpress is one of the internet's most powerful engines, as something like 40 percent of all sites run on WP. Millions of those sites are professional or e-commerce in nature, and from the get-go, t…

01:06:26 | Tue 11 Jul 2023

Building a Better Blog

How to Write a Better Blog Blogging, it’s not why most people get into business, but written communication remains an important part of customer acquisition. And online, that means writing high quali…

01:53:49 | Sat 01 Jul 2023

SEO Secrets that Will Elevate Your Impact

If you’ve just launched a business website - or are about to launch one - your work is just beginning as the site’s owner. With millions of e-commerce and professional sites already online, it’s a re…

01:54:41 | Wed 14 Jun 2023

Using ChatGPT for SEO and Website Content Creation Properly

For anyone who has been around the Internet Marketing Clinic for a while, knows we always try to stay ahead of where the road goes. AI tools have turned 2023 on its ear, and it is not even March. In …

01:52:44 | Sat 25 Feb 2023

Marketing Tips for the AI World that has quickly arrived.

Buckle up 2023 is going to be one for the ages. Every year brings a new set of challenges for the digital marketing industry, but 2023 may bring more upheaval than normal. Multiple content-related up…

01:33:56 | Wed 08 Feb 2023

Google Content Updates

Google has always prioritized content in its rankings, but in the second half of 2022 and into 2023, the search engine giant has gone all-in on content updates. In the past several months, Google has…

00:50:10 | Fri 27 Jan 2023

IMCH: Episode 218 2022 A Year in Review

Looking back at 2022 - a year of major Google updates Another year, another slate of algorithm updates from the world’s leading search engine. Google making changes to its ranking algorithm is nothi…

01:49:13 | Mon 12 Dec 2022

Episode 217: SEO Basics

Search engine optimization (SEO) is one of the primary components of digital marketing and is foundational to a successful website. Proper SEO gives your website the best possible chance at securing …

01:50:19 | Fri 04 Nov 2022

Episode 216: E-commerce for Businessowners

If you’re running an e-commerce website, then you’ve got competition. At last count, there were more than 20 million e-commerce sites in operation around the globe. Every one of those websites has th…

01:54:56 | Thu 29 Sep 2022

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