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Hot SaaS 🌶 🚀 - Podcast

Hot SaaS 🌶 🚀

Max Nyman, Director of Lime Go, brings spicy and scalable advice by interviewing thought leaders within the B2B SaaS industry. Add Max on LinkedIn to see short video clips from the podcast. Try the free chrome extension DemoBuddy that coaches sales reps to deliver outstanding demo flows.


Why this podcast?

I want to become one of the greatest within B2B SaaS in terms of sales, product, culture, leadership & collaboration between departments - which is why I invite brilliant guests to pick their brains on how to scale their companies. Affect future guests of the podcast - do you know a cool person or a fast-growing company? Let me know.


Lime Go is part of Lime Technologies. It's data-driven Sales CRM populated with millions of Nordic organizations, designed for growing B2B businesses that want a simple and powerful CRM for the full sales journey, from prospecting to close.


Thanks for listening! <3


Hosted on Acast. See acast.com/privacy for more information.

Culture Technology Careers Startup Leadership Business Growth Sales Entrepreneurship
Update frequency
every 6 days
Average duration
41 minutes
Episodes
48
Years Active
2023 - 2025
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47. Make your product business critical (Neil Gandhi - Send.co)

47. Make your product business critical (Neil Gandhi - Send.co)

Links here! ⤵️ This episode covers

  • How to deliver fast aha moment
  • What not to do in PLG
  • What your product needs to become business critical


Welcome to Hot SaaS - the spicy podcast covering the hottest w…

00:30:38  |   Thu 03 Jul 2025
46. Data-driven sales & reverse psychology dashboards (Johanna Korhonen - Dear Lucy)

46. Data-driven sales & reverse psychology dashboards (Johanna Korhonen - Dear Lucy)

Links here! ⤵️ This episode covers

  • Why you need a "Hall of shame" dashboard
  • How to set up a data-driven sales motion
  • Advice on sales metrics


Welcome to Hot SaaS - the spicy podcast covering the hottest w…

00:30:56  |   Sun 29 Jun 2025
45. Convert every meeting into a strategic edge (Tom Lavery - Jiminny)

45. Convert every meeting into a strategic edge (Tom Lavery - Jiminny)

Links here! ⤵️ This episode covers

  • Revenue intelligence isn’t just for sales - the entire GTM team can benefit
  • A 40% win rate is possible with the right tools
  • Tool adoption isn’t a tech problem - inacti…
00:30:48  |   Wed 16 Apr 2025
44. How to set up a PLG Machine (Wes Bush - ProductLed)

44. How to set up a PLG Machine (Wes Bush - ProductLed)

Links here! ⤵️ This episode covers how to:

  • PLG Starts with Strategy: Don't dive into Product-Led Growth without a solid strategy. Your organization needs to be fully prepared, or PLG will fall flat.
  • Kn…
00:35:36  |   Fri 25 Oct 2024
End of Season 1 - Thanks for listening!🧡

End of Season 1 - Thanks for listening!🧡

Welcome to Hot SaaS - the interactive podcast covering the hottest within SaaS🌶🚀


Host 🎙

Check out the Data Enriched CRM, Lime Go.

Become buddies with Max? Connect with him on Linkedin.

Check out the fre…

00:00:32  |   Wed 26 Jun 2024
43. Ramp up High Performing Sales Reps in no time 🚀 (Alexander Stefansson)

43. Ramp up High Performing Sales Reps in no time 🚀 (Alexander Stefansson)

Links here! ⤵️ This episode covers how to:

  • Ramp up new sales reps
  • Teach them to speak the same language as their buyer persona
  • Educate reps to truly know their ICP
  • Demo value/pain, not feature fiesta
  • Sell…
00:51:11  |   Wed 19 Jun 2024
42. Events as a quantifiable revenue channel 🎟 - Emelie Linheden (Younium)

42. Events as a quantifiable revenue channel 🎟 - Emelie Linheden (Younium)

Links here! ⤵️ This episode covers how to:

  • How to make events quantifiable
  • Set up (physical) conversion metrics for your event
  • When to bet on events
  • Pre-, mid-, and post-event playbook
  • Teach your team to …
00:39:43  |   Wed 12 Jun 2024
41. Success starts with a community that you build on top of 👥 - Justin Michael (Hard Skills Exchange)

41. Success starts with a community that you build on top of 👥 - Justin Michael (Hard Skills Exchange)

Links here! ⤵️ This episode covers how to:

  • Build a community
  • Write a book
  • Write a bestselling book
  • Become a B2B coach
  • Launch a coaching marketplace platform
  • etc.


Welcome to Hot SaaS - the interactive podcas…

00:29:19  |   Wed 05 Jun 2024
40. Address the 'competitor landmines' to create trust in sales 💣 - Will Aitken (Sales Feed /etc./)

40. Address the 'competitor landmines' to create trust in sales 💣 - Will Aitken (Sales Feed /etc./)

Links here! ⤵️ This episode covers:

  • "Competitor landmines" and how to handle them
  • Build trust in sales
  • From SDR to AE to Content Creator to Multiple Income Streams
  • Asking questions that gives you referra…
00:44:43  |   Wed 29 May 2024
39. How you win as a newcomer in a competitive CRM market🚨 - Arnaud Belinga (Breakcold)

39. How you win as a newcomer in a competitive CRM market🚨 - Arnaud Belinga (Breakcold)

Links here! ⤵️ This episode covers:

  • How to break into an extremely competitive market (CRM)
  • Don’t create your market, enter one with a crystal clear niche
  • Bootstrapping a lean startup (PS. Skip the seed…
00:45:25  |   Wed 22 May 2024
38. Best sales school, Big Tech or a Startup?💡 - Morten Svoldgaard Axelsen (Playable)

38. Best sales school, Big Tech or a Startup?💡 - Morten Svoldgaard Axelsen (Playable)

Links here! ⤵️ This episode covers:

  • Join Big Tech or Startups?
  • Get yourself a T-shaped career profile
  • Gamification and the psychology behind it
  • What NOT to do when entering a Sales leadership role
  • The top…
00:46:03  |   Wed 15 May 2024
37. Set SMART, fun goals & crush them. With OKR's 🥅 - Sophie Hedestad (NOQX)

37. Set SMART, fun goals & crush them. With OKR's 🥅 - Sophie Hedestad (NOQX)

Links here! ⤵️ This episode covers:

  • How to connect individual+team+company goals
  • Setting SMART goals and assign owners
  • Sprinkle it with a vision focused value statement
  • Align the team to your north star …
00:42:18  |   Wed 08 May 2024
36. The symptoms to the pains of the personas you sell to 🎯 - Alan Ruchtein (The Startup Effect)

36. The symptoms to the pains of the personas you sell to 🎯 - Alan Ruchtein (The Startup Effect)

Links here! ⤵️ This episode covers:

  • Create your niche with ONE sentence
  • How a random LinkedIn challenge resulted in a new career
  • The key to reaching 24k followers on LinkedIn
  • A dynamic Ideal Customer Pro…
00:45:07  |   Wed 01 May 2024
35. What is your product hook and does your ICP love it? 🪝 - Fabian Haglund (Storesprint)

35. What is your product hook and does your ICP love it? 🪝 - Fabian Haglund (Storesprint)

Links here! ⤵️ This episode covers:

  • To start with consultancy, and then go SaaS
  • Avoiding custom implementations
  • How to slice and find your ICP - and say no to a dream customer
  • Understand and bet on your …
00:50:01  |   Wed 24 Apr 2024
34. Increase your hit rate with qualitative, efficient and fun cold calls📞 - Giulio Segantini (Underdog Sales)

34. Increase your hit rate with qualitative, efficient and fun cold calls📞 - Giulio Segantini (Underdog Sales)

Links here! ⤵️ This episode covers:

  • Master cold calling, regardless of experience
  • Create an outbound culture and make calling fun
  • Benchmark cold call hit rates
  • What goals to set to create small wins
  • Coac…
00:42:04  |   Wed 17 Apr 2024
33. Your positioning is an extension of the buyer journey🗝 - Stapho (Fullfunnel)

33. Your positioning is an extension of the buyer journey🗝 - Stapho (Fullfunnel)

Links here! ⤵️ This episode covers:

  • Align sales & marketing teams with a common playbook
  • Analyze your best revenue clusters
  • What content that will convert your ICP
  • Sales Process <3 Buyer Journey
  • Set up t…
00:40:57  |   Wed 10 Apr 2024
32. Success in Sales 101, here's your guide 🧭 - Jan Benedikt Mundorf (Pleo)

32. Success in Sales 101, here's your guide 🧭 - Jan Benedikt Mundorf (Pleo)

Links here! ⤵️ This episode covers:

  • How to go from SDR to SDR Lead to AE
  • Choosing a scrappy startup over Salesforce
  • Learning to enjoy the process, and make every part of sales fun
  • How to create pipeline…
00:44:07  |   Wed 03 Apr 2024
31. How to start a side gig that generates revenue🎙 - Adam Holmgren (GetAccept)

31. How to start a side gig that generates revenue🎙 - Adam Holmgren (GetAccept)

Links here! ⤵️ This episode covers:

  • Less budget = More creativity to reach same ROI
  • How to start a side gig that generates revenue
  • Building a community & launching a chrome extension
  • How one idea creates…
00:43:57  |   Wed 27 Mar 2024
30. Increasing revenue per employee 💳 - Cliff Simon (Carabiner Group)

30. Increasing revenue per employee 💳 - Cliff Simon (Carabiner Group)

Links here! ⤵️ This episode covers:

  • Increasing revenue per employee
  • When & how to slice your data into segments or cohorts
  • How to successfully set up targets across departments
  • Creating alignment between…
00:40:52  |   Wed 20 Mar 2024
29. Who owns & executes your pricing strategy? 🏦 - Wilma Eriksson (vloxq)

29. Who owns & executes your pricing strategy? 🏦 - Wilma Eriksson (vloxq)

Links here! ⤵️ This episode covers:

  • What NOT to do in terms of pricing
  • That lovely excel sheet with legacy pricing that just lives on😜
  • Pricing ownership & execution
  • How to successfully price your product…
00:45:01  |   Wed 13 Mar 2024
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