It is Easier to Grow Your Biz 10X vs 2X

In this episode of the Holistic Millionaire Podcast, Shelley Riutta shares insights from the transformative book 10x Is Easier Than 2x by Dan Sullivan and Dr. Benjamin Hardy—and why this approach is a game-changer for holistic entrepreneurs. Shelley blends her own soulful perspective with key takeaways from the book, showing how growing your business doesn’t mean working harder, but shifting how you work entirely.

She also shares personal updates, including her Holistic CEO week, and recent travels that brought intuitive downloads and expansion. Shelley’s message is clear: your next-level success isn’t about adding more. It’s about radical focus, staying in your genius, and becoming the version of yourself who can hold that expansion with joy and alignment.

Key Points From This Episode:

• Why 10x growth requires less, not more—and what to release now
• The mindset shift that will help you operate from vision, not circumstances
• How to access time freedom through deep work and creative space
• A powerful way to step into your next-level identity using 20 adjectives
• Why aligning with your genius zone is the only sustainable way to scale

Links Mentioned in Today’s Episode:

Shelley Riutta on Instagram 

Rise of the Holistic Millionaire Facebook Group

Holistic Business School Website

Holistic Millionaire Podcast