Ep. 158 Kevin Smith

Key Takeaways:

1️⃣ Specializing creates momentum
Kevin built For Goodness Sakes around nonprofits and social impact, turning clarity into growth. When founders commit to a niche, everything else moves faster.

2️⃣ Thought leadership is a full-time job
Launching a new venture means writing, podcasting, posting, and pushing the message nonstop. Visibility takes muscle. Founders need to treat content like core infrastructure.

3️⃣ Strategy clears the chaos
Kevin leans on strong planning to navigate uncertainty and shifting markets. A sharp plan protects your energy, your team, and your vision.

Timestamps
00:00 Welcome to the Chaos
05:13 Challenges of Being a Founder
10:15 The Importance of Strategic Communication
14:23 Behavioral Science in Nonprofit Marketing
18:13 Personal Growth Through Nonprofit Work
22:17 Overcoming Biases and Misconceptions
26:22 Navigating Post-COVID Challenges
28:20 Navigating Customer Interactions in a Hybrid World
30:41 Building Team Culture in a Remote Environment
33:02 Creative Outlets and Personal Insights
34:56 Lessons from the Past: Aha Moments and Regrets
38:04 Specialization and Impact: The Path Forward
40:51 Embracing Challenges and Problem Solving
44:07 Self-Care and Stress Management Strategies
45:17 Facing Uncertainty in Nonprofits
47:35 The Importance of Strategic Planning
50:49 Reflections on Crisis and Resilience
51:26 Defining the Founder Journey
52:47 Looking Ahead: Scaling for Impact
54:11 Community and Connection in Nonprofit Leadership

🔗 Learn more about Kevin and For Goodness Sakes
Website: for goodness sakes | Communications for Behavioral Change
LinkedIn: https://www.linkedin.com/in/kevinsmithatfgsakes/
Instagram: https://www.instagram.com/fgsakes

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