Key Takeaways
✨🤝 Authenticity Drives Connection
Suzannah’s mission to create clean, effective personal care products without synthetic fragrances or harmful chemicals reflects her deeply held values. Her journey shows how aligning your work with your beliefs not only builds a brand but fosters a loyal community around it.
💪🏼🌱 Resilience is Essential
From navigating COVID-related supply chain issues to overcoming manufacturing mishaps, Suzannah’s journey highlights the importance of perseverance. Her advice? “You just have to keep going.” Resilience turns challenges into stepping stones for success.
🌍💬 The Power of Community
Suzannah credits her accelerator program and mentorship in the CPG space as key to her growth. Surrounding yourself with a supportive network of experienced voices can make all the difference in achieving entrepreneurial goals.
Timestamps
02:28 The Journey of Clio and Coco
05:26 The Impact of Synthetic Fragrances
10:47 Challenges in the Personal Care Industry
16:45 Creative Discoveries and Brand Aesthetics
20:04 Customer Connections and Meaningful Wins
22:30 Aha Moments and Future Aspirations
26:56 Navigating the Post-Pandemic Retail Landscape
28:33 Personal Routines for Stress Management
31:10 Strategic Business Changes and Lessons Learned
37:23 The Value of Mentorship and Community
40:08 Future Aspirations and Celebrations
41:15 Personal Insights and Values
45:06 Resilience and Celebrating Small Wins
Connect with Suzannah:
Website: https://cleoandcoco.com/
LinkedIn: https://www.linkedin.com/in/suzannah-raff-06061027/
Instagram: https://www.instagram.com/cleoandcoconatural/
Instagram: https://www.instagram.com/suzannah_raff
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