Serene lighting, cottage core dress, soft voice and homemade butter are the perfect ingredients that make an online trad wife. These women have taken social media by a storm and amassed a faithful following. From lavishly overdressed Nara Smith to modestly clothed housewives all of them create aesthetic videos that glorify domestic labour with pretty cakes and floral dresses.
In this episode we discuss how the trad wife trend originated and what implications does it have for women worldwide.
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