1. EachPod

How A Small Brand Can Stand Tall

Author
Jaci Russo
Published
Mon 21 Aug 2017
Episode Link
https://razorbranding.org/how-a-small-brand-can-stand-tall/

Your small business may not be the biggest, but that has nothing do to with being the best.

Small brands have serious advantages over the big guys.  Advantages that customers and clients attach big value to.  In this episode, Jaci explains how to own the smallness of your small brand.  Discover assets like agility and intimacy that can really make a difference in how you operate.  She’ll walk you through the competitive edge you never knew you had.



For information on these strategies, check out these Razor Branding Blogs:



HOW SMALL BRANDS STAND TALL

GETTING THE ‘GOOD NEWS’ OUT ABOUT YOUR SMALL BUSINESS

SMALL BUSINESS MARKETING AFTER A DISASTER

DIFFERENTIATE YOUR BRAND AND STAND OUT



And for everyday branding tips follow Jaci Russo on Twitter: @jacirusso

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