Marketing Lessons for Companies Big and Small
- Author
- Harvard Business Review ([email protected])
- Published
- Wed 30 Dec 2015
- Episode Link
- https://hbr.org/podcast/2015/12/marketing-lessons-for-companies-big-and-small
Denise Lee Yohn, author of "Extraordinary Experiences" and "What Great Brands Do," explains what we can learn from retail and restaurant brands
