How to Change Someone’s Behavior with Minimal Effort
- Author
- Harvard Business Review ([email protected])
- Published
- Thu 06 Nov 2014
- Episode Link
- https://hbr.org/podcast/2014/11/how-to-change-someones-behavior-with-minimal-effort
Steve J. Martin, coauthor of "The Small Big: Small Changes That Spark Big Influence," on the little things that persuade.
