Week 3: Sept. 6 on Consumer-Minded Applications of Social Media

Hey, 415! This episode covers the Consumer-Minded Applications of Social Media with Entertainment, Crisis Communication, and Journalism. Next week, are discussing more “community-centered” applications of social care, health care, and international campaigns. As you listen, think about your campaign strategy project.

And if you are following along with the book, we are on 227-250 in Chapter 11.