What does it really take to build and scale a tech agency from the ground up, without outside funding? Meeky Hwang, CEO & Partner at Ndevr, joins Harmonious at Lunch to share her ten-year journey of bootstrapping a successful WordPress development agency. She discusses her "accidental" start to entrepreneurship, navigating early challenges like non-competes, and the vital role peer masterminds played in overcoming founder naivete.
Discover the "boring" but crucial secrets to their sustained growth: a disciplined focus on data, spreadsheets, and quarterly goal reviews to stay on track. Meeky also explores how their business model evolved from one-off projects to more profitable long-term maintenance contracts, and why they made the strategic decision to niche down and focus on enterprise-level clients, providing valuable lessons for any business owner focused on sustainable scaling.
Chapters:
[00:00]
- Intro: A 10-Year Journey of Scaling a Tech Company[01:10]
- Meeky Hwang on Her "Accidental" Path to Entrepreneurship[02:45]
- Bootstrapped Beginnings: Leveraging Past Relationships & Navigating Non-Competes[05:00]
- Overcoming Founder Naivete: The Things You Don't Realize You Don't Know[06:15]
- The Critical Role of Peer Groups & Masterminds for Early Growth[09:00]
- The "Secret Sauce" to Scaling: Boring (But Necessary) Data Tracking & Goal Setting[11:00]
- How Quarterly & Annual Goal Reviews Keep the Business on Track[12:45]
- Evolving the Business Model: From One-Off Projects to Profitable Retainers[15:00]
- The Strategic Decision to Niche Down & Re-Focus on Enterprise Clients[17:00]
- Long-Term Vision: Structuring Your Company as if You Intend to Sell[18:30]
- How to Connect with Meeky & Ndevr(Note: Please review and adjust these estimated timestamps against your final audio/video edit.)
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