Learning how to DIY your PR is the growth hack every small business owner needs - this podcast will teach you everything you need to know to get your business and yourself authentically featured in the most impactful publications.
Publicity, PR, media relations, call it what you like. Odette Barry shares conversations with some of her favourite publicists, journalists, editors, presenters and producers about the often misunderstood industry of public relations.
So whether you’re a small business owner learning how to DIY your PR, a publicist looking to deepen your knowledge, or an aspiring publicist striving to gain new skills and understand the media landscape, this podcast offers personal insights and stories, practical tips to improve your pitching and step-by-step guidance to secure headline news.
If you have any questions about how to DIY your PR and win your own publicity - shoot me a DM over on LinkedIn or Instagram.
https://www.instagram.com/odetteandco/
https://www.linkedin.com/in/odette-barry/
In this episode, I’m joined by Cosi Toni, Executive Producer of Channel Nine’s Today Extra and all-around legend of live television. With nearly a decade of experience across producing, segment wra…
In this episode, I’m joined by Sudeshna Ghosh, cross-platform content wizard and current Managing Editor at SBS Food. With a career spanning TV, print, magazines and digital across India, Dubai and…
In this episode, I’m joined by Jessica Smalley — producer, storyteller and comedic strategist behind Two Doting Dads, a weekly parenting podcast hosted by Matty J and Ash that’s reshaping the way men…
In this episode, I’m joined by Jo Abi, senior writer at 9Honey and one of the most refreshingly honest and compassionate voices in Australian media. With a background in radio, over a decade in dig…
In this episode of Hack Your Own PR, we’re joined by Melissa Reader, CEO of Violet, whose journey from profound personal loss to leading social change is nothing short of inspiring. Through Violet…
In this episode of Hack Your Own PR, host Odette Barry sits down with Calum Jaspan, media writer for The Sydney Morning Herald and The Age, to explore the evolving media landscape, journalis…
In this episode of Hack Your Own PR, Odette Barry sits down with the unstoppable Mia Fileman, founder of Campaign Del Mar and one half of the brains behind Ripple Festival. Mia shares her journ…
In this episode of Hack Your Own PR Odette Barry is joined by one of Australia’s most influential voices in podcasting: Kellie Riordan, founder of Deadset Studios and the original producer of my be…
In this episode, Odette Barry is joined by Lem Zakharia, a powerhouse in the Australian media industry with an eclectic career spanning radio, music, and podcasting. Currently the executive produce…
Welcome to the Hack Your Own PR with Odette Barry. In this episode we are joined by Justine Cullen, Editor-in-Chief of InStyle Australia. With over 30 years in the magazine industry, Justine has…
Georgie Abay is just about one of the most intelligent, hard working, kind and humble editors you’ll find at the helm of a glossy mag - and she’s back for interview number 2 on Hack Your Own PR - aft…
Imagine a world where Business Class and Economy Class costs about the same. Naturally, everyone would choose Business Class.
Today we're joined by Steve Hui, also known as "The Points Whisper…
I think you’re going to enjoy this episode if you’re a beauty or lifestyle brand.
Today we're joined by beauty industry veterans Sarah Tarca and Sherine Youssef, founders of the popular newsle…
Today I'm joined by Euan Black, the Work and Careers Reporter at The Australian Financial Review.
Euan began his career in journalism accidentally after finishing an internship in Cambodia. He…
Polly Taylor is the Contributor and Page editor at Mamamia. Polly previously worked in the UK in the women’s lifestyle media space, when she visited Australia on a ‘quick working holiday’ and found…
Wendy Tuohy is a senior writer focusing on social issues impacting women and girls at The Age.
With over 40 years of experience writing about social affairs, Wendy is one of the true advocates…
Sam Hussey is the head of news and lifestyle at Forbes Australia, having previously been the Channel Seven editor in chief for the 7news.com.au publishing a cheeky 120 news pieces daily.
The ch…
This week on the Hack Your Own Podcast, join me in conversation with Tarla Lambert, co-founder of Agenda Media and editor-in-chief of Women’s Agenda.
Alongside her business partner, Angela Prie…
Meet Nicole Maycroft, the PR & Communications Manager at Kic.
Nicole walks us through what media efforts have successfully converted for Kic, how she gets Steph and Laura involved with timely tre…
This week on the Big Ideas Miniseries I chatted with Sophie Walker, founder and host of popular podcast Australian Birth Stories.
Sophie is the mum of 3 who used to record her podcast from the b…