Mark explains what it will take to take our Country back. Candidates all too often ‘preach to the choir’ and must be pulled away from people who are likely to vote for them anyway. Mark forces the candidate to get face-to-face with those undecideds. Candidates running for office must have the passion to campaign vigorously, raise the money necessary with courage to earn the acceptance of the undecided voter, not the voter already in his/her corner. Mark does a deep dive analysis of the area, the opponent, and confronts the candidate and his/her willingness to win. Most often the candidate is directed to campaign to those independents and uncommitted. The challenge is to reach out to the uncomfortable zone of uncommitted/undecided voters.
Confessions from a National Political Consultant ~ Mark McCleskey
Originally Recorded on Monday, June 19, 2023 at 10am CST
Season 2, Episode 12
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