Ep. 13: Creating Credibility & Culture: Part V Branding, Call to Action, and Website Audit

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This episode is a nonprofit’s crash course on different types of websites, how to communicate your brand, and what you should NOT do on your website. Nonprofit websites, in particular, can be a little overwhelming and are known for being the cause of one too many headaches. With the prevalent combination of tiny fonts, non-contrasting colors, and a scream to “Give! Give! Give!” with no clear vision of why one should give or an easy way on how to give. ARRGH!

We are going to go into the overall approach to your website, give some tips on how to get the traffic it deserves and reveal ways for visitors to take the call to action that you provide. It doesn’t matter if you use WordPress, Square Space, Wix, or any of the other countless web platforms that are available. The formatting that we are going to discuss will work for them all in providing a better way to communicate your brand.

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Thanks for listening!
Holly Rustick
Expert Grant Writer & Bestselling Author
https://www.grantwritingandfunding.com/
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