87. Noah Sturm︱How Augment Redefines B2B Sales with Relationships, Empathy & AI

Noah Sturm, Senior Vice President of Sales and Revenue at Augment AI, shares his journey from an unstructured upbringing through professional golf aspirations to becoming a transformative sales leader building AI-powered relationship technology to transform and redefine how B2B sales are done.

• Raised in a dynamic, homeschooled environment that fostered creativity, resilience, and comfort with uncertainty
• Developed extraordinary resilience, helping his family through his mother's cancer battle and later his father's passing during his college years
• Transitioned from potential professional golf career to sales excellence, starting at RR Donnelly, where he grew from $70,000 quota to multi-million dollar accounts
• Joined N3 and later Accenture, becoming a vice president at just 28 years old by focusing on execution rather than conventional experience
• Now building Augment to transform B2B sales by focusing on durable relationships and addressing the 83% of buying decisions that happen without salespeople present
• Believes AI should enhance human relationships rather than replace them, focusing on making mid-performers act like top performers through situational awareness
• Advocates for kindness, empathy, and spending less time on social media to foster genuine human connection

Get in touch with Noah on LinkedIn at noah-sturm-augment or email him at noah@augmentco.

Send us a text

LEORÊVER COMPRESSION AND ACTIVEWEAR
Get 10% off Loerêver Balanced Compression and Activewear to elevate your confidence and performance

8 EIGHT SLEEP
Save $200 on 8Sleep and get better quality and deeper sleep with automatic temperature adjustment

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

This content is also available in a video version on YouTube.

If you enjoyed this episode, please share it with someone who may enjoy it as well, and consider leaving a review on Apple Podcasts or Spotify. You can also submit your feedback directly on my website.

Follow @GrandSlamJourney on Instagram, Facebook, Twitter, and join the LinkedIn community.