Good Marketing, Good Business

Been in business a while? It’s time to reap the (marketing) rewards! And to do this you must know what you can leverage thanks to the business you’ve created which has lasted through the decades.

By l…

Standing out shouldn’t mean keeping wide eyes on your ‘competitors’ - in fact, it should be far from that. In order to stand out you should look much closer to home because the ways your clients and …

What if your business achieved the same revenue levels but with far less stress, time and volatility? And once you achieved that, then you focused on scaling it? This is growing your business from th…

We’re talking QUANTITY, how to have more Discovery Calls in your calendar.

Increasing your businesses enquiries, sales and overall profit can be directly attributed to the quality and quantity of your…

You’re full of it, wisdom that is - in the eyes of your potential clients… We just need them to see that. This is where your winning messages come from, by listening [and taking notes], you’ll learn:

• …

How you position your Discovery Calls to your prospects is vitally important to the outcome. If you’re planning on letting them ‘pick your brain’ enough so they see you know your stuff and throw mone…

Are your Discovery Calls reliably helping your service business to generate clients and sales? Whether your business is doing $100K, $1million or $10million, service businesses of all sizes can enhan…

Ambiguity and assumptions are not going to cut it as we go into 2025 and beyond, and this applies to all areas of your business. The sharper we can get whether that's with lead generation or in our s…

While our retail counterparts are generating up to 80% of their annual revenue over a few short months over the festive season, the service business sector can sometimes be left high and dry with B2B…

Business these days is like real-world strength training.

In this podcast I share five steps to ensure you make the most of any economic frustration and hopefully walk out with the upper hand - keep t…

What do you actually need… Business owners will often invest in the wrong resources or come to the wrong conclusions about what they need to help them with their business and this can be a costly exe…

In the Spring of 2015 I took the skills I had and attempted to create a job for myself, that was 9 years ago and in that time I went from freelance marketer, to agency owner, to consultant - and I’m …

Where many businesses fall off is they have great ideas (strategies) without the supportive tactics to make their goals a reality. In this episode I share the difference between the two and how a cle…

Sometimes the results you get in business are not linear, sometimes they come about just by the mere fact that you took action. In this episode I share how this has been true for both me and my clien…

There’s only so long you can wait around for clients to come find you, even if you’re the host with the most, giving the best value through your marketing - by having a simple yet solid outbound stra…

Established businesses can take a mental beating when clients aren’t coming to them in roves how they used to once upon a time.

You’re arguably the best at what you do, you’ve been doing it longer tha…

Well-intentioned business owners (and their team) will pour additional time and resources into their clients when sadly it’s not needed, noticed or necessary. This additional emphasis of trying to go…

You’ve had busy seasons in your business where you had more work that you could keep up with and to some extent, it was a great thing. You’ve likely had those quieter seasons too, which are not so gr…

Let’s put an end to the endless search for new clients and let’s start keeping the great ones you do work with!

By listening [and taking notes], you’ll learn:

• How to turn project clients into ongoing c…

Optimising your offers / services / packages can be the catalyst to growing your business. I've had the pleasure of seeing this happen time and time again and so, I want to share with you seven ways …