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Influence, Culture & Simple Comp Plans: Matthew Wester’s Roadmap for GTM Success

Author
Conversations with GTM experts by Everstage
Published
Wed 04 Dec 2024
Episode Link
https://go-to-masters-show.transistor.fm/episodes/influence-culture-simple-comp-plans-matthew-wester-s-roadmap-for-gtm-success

Matthew Wester is the Senior Manager of Sales Ops at Copado. Starting in Sales, he has worked in multiple industries before transitioning into sales operations. This episode of the Go To Masters Show features Matthew, as he talks about:

  • Nurturing influence with other functions
  • The importance of building culture & communication
  • What reps truly want from their comp plans

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