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From FMCG to B2B Sales Ops: Cristian Rinceanu’s Playbook on Data, Strategy & Leadership

Author
Conversations with GTM experts by Everstage
Published
Wed 23 Oct 2024
Episode Link
https://go-to-masters-show.transistor.fm/episodes/from-fmcg-to-b2b-sales-ops-cristian-rinceanu-s-playbook-on-data-strategy-leadership

Cristian Rinceanu is the Director of Sales Ops, Europe at Illumina. He has over 14 years of experience across various operations roles, working across 4 countries. This episode of the Go To Masters Show features Cristian, as he talks about:

  • His transition from FMCG to Biotech industry
  • His learnings from Unilever that extend to startups
  • Role of Sales Ops in accurate data management

Connect with Cristian

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