1. EachPod

How Manufacturers "Should" Promote Recycling

Author
Jessica Alexanderson, Shaziya Manji Jaffer, Brad Rudover, Matt Cornelison
Published
Tue 07 Feb 2023
Episode Link
https://go-fungal.simplecast.com/episodes/episode-4-jessica-j-alexanderson-oMyeFElM

Have you heard about "The Girl Who Recycled 1 Million Cans"? It's not just a feel-good book for kids, it's a genius approach to content marketing for manufacturers. Today we're talking to Jessica Alexanderson about how her scuba adventures spotting scrap metal garbage in the ocean inspired her to join forces with a scrap metal company to promote recycling. 

You can find Scrap University at the many links below:

Scrap University Kids Website

Scrap University Kids LinkedIn

Scrap University Kids Facebook

Scrap University Kids Instagram

 

You can find Jessica Alexanderson  at the links below:

Jessica's LinkedIn

Jessica's Instagram

Jessica's Facebook

You can find their friends North Water, who bottle their water in infinitely-recycled aluminum, at the links below:

North Water LinkedIn

North Water Instagram

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