Brand Storytelling 101: Don't be a Hero
- Author
- Madelaine Anderson, Matt Cornelison
- Published
- Tue 25 Apr 2023
- Episode Link
- https://go-fungal.simplecast.com/episodes/s1ep9-madelaine-anderson-gHwk__T1
B2B marketers, it's not about us, it's about our customer! They are the hero in the story. Madelaine Anderson is a brand story teller and creative director at Talus Films. In this conversation, she breaks down the core components of a brand story and how to position your product and company within the story. Hint....neither belong in the center :)
Madelaine Anderson is the Co-Founder & Creative Director at Talus Films. You can find her at the links below.
Talus Films: https: talusfilms.com
Madelaine's website: madelaineanderson.com
Madelaine's LinkedIn: linkedin.com/in/madelaine-anderson
