3: Where can your message find them?

Consider where your message can reach your audience, beyond your own biases. People consume information in a variety of ways, from text-based platforms to TikTok. It is crucial to understand how your audience receives information and adapt your communication methods accordingly. Jen encourages creativity in reaching your audience, whether through email, social media, looking to messages around us for inspiration. Ultimately, it is essential to be open-minded and willing to rethink your communication methods to effectively reach your ideal audience.

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