Get Real with Unreal Digital Group

In this episode of Get Real, Cari Baldwin and Dana Harder sit down with legal tech founder, celiac disease advocate, and all-around powerhouse, Matti Neustadt.

With a background in applied physics, a …

In the first episode of our newly revamped Get Real podcast, co-hosts (and longtime agency leaders) Cari Baldwin and Dana Harder share what’s new for the show and what’s changing in their world. No g…

During this Marketing Gets Real podcast episode, Cari and Dana sat down with Gemma Hood, Founder and CEO of the company culture consultancy Culturehood. The group discussed imposter syndrome and care…

Nowadays, we are bombarded with vast information, making it crucial to effectively convey complex data in a visually appealing and easy-to-understand manner. This is where the role of data visualizat…

Podcasting has become an incredibly practical and strategic approach to fostering meaningful relationships with target audiences and accounts. By featuring industry experts, thought leaders, and infl…

Every decision can be the difference between profit and loss. That’s why the field of Revenue Operations (RevOps) stands as a critical pillar for sustainable growth in modern businesses. As companies…

The marketing field constantly evolves, presenting new opportunities and challenges for professionals. So when we get a chance to provide valuable insights and strategies to help you navigate the dyn…

Alignment between sales and marketing continues to be a prevailing topic of discussion. Despite their shared goal of driving business growth, their distinct approaches often lead to divergent strateg…

In this episode of the Marketing Gets Real podcast, we listen back to Cari and Dana's conversation with Sandra Freeman, VP of Strategic Marketing at Demandbase, a software company helping companies g…

If you're a marketing pro eager to stay ahead of the cool stuff that happens when AI and marketing collide, this is the place for you! We're here to spill all the juicy insights and practical tips fo…

As many generations coalesce in today's dynamic workplace, colliding perspectives, values, and work styles will either lead to tension or become a powerful catalyst for growth and innovation. But to …

As we gather again to embark on our next thrilling podcast adventure, we can't help but reflect on the whirlwind journey we've been on over the past couple of years. It has been nothing short of chao…

In a world where digital marketing is king, it's easy to forget the power of good old-fashioned event marketing. But this tried and true approach can still be highly effective in engaging potential c…

Marketing leaders know that building a customer-centric organization is essential for success in the modern marketplace. And while there are many different approaches to achieving this goal, one crit…

Businesses are forced to take a look at their marketing messaging when surprises of any severity occur. To ensure that they are not putting any customer relationships in danger, businesses have to pu…

It's no secret that employees are the lifeblood of any company - they're the ones who keep things moving and make things happen. But while it's important to focus on employee satisfaction and engagem…

Marketing leaders know that in order to be effective they need to be flexible. The marketplace is always evolving and with it, the needs of the customer. To keep up, marketing teams must be able to r…

Sales and marketing teams have a unique but symbiotic relationship. Sales need marketing to generate leads, while marketing needs sales to provide feedback on what’s working and what’s not. As one ca…

For some people, marketing is a second language. For others, it's a foreign language altogether. No matter where you fit on the spectrum, we all make mistakes from time to time.

Sandra Freeman is the …

As marketing leaders, we are always looking for ways to stay ahead of the curve and create amazing customer experiences (CX) that keep our customers coming back. That strategy tends to differ dependi…