Digital Marketing news and actionable tips to grow your organization from Delos Inc. featuring our Tech News Tuesday #TNT tips, interviews and how-tos.
Website traffic from AI tools like ChatGPT and Perplexity is rising quickly, with referrals up more than 350% year-over-year. In this episode of Get Digital Marketing Results, Donna and Bob explain h…
Short-form video is one of the best ways to get attention online, but creating it can feel overwhelming if you don’t have video clips or editing skills. In this episode of Get Digital Marketing Resul…
AI is changing the way people preview emails, and that could impact your open rates. In this episode, we explain how Gmail and Apple Mail are now generating AI-powered summaries that can alter, or ev…
AI-generated content doesn’t have to hurt your Google rankings, if you use it the right way. In this episode we’ll break down an Ahrefs study that shows AI-assisted content can still rank well in Goo…
More local insights, and less guesswork. Google has rolled out a valuable update to Keyword Planner that local businesses will want to check out. The latest change allows you to filter keyword data d…
Posting random photos isn’t cutting it on Instagram anymore — so what actually works? In this episode, we break down how Instagram’s algorithm has changed and share a simple content mix that small bu…
Pinterest isn’t just for recipes and crafts anymore — it’s evolving into a powerful search engine for buyers. In this episode, we explore how Pinterest is shifting into a discovery platform and why l…
Email engagement is up over 50%, and it still delivers the highest return on investment of any marketing channel. In this episode, we explore why email continues to outperform social media and how sm…
In this episode, we’re talking about how LinkedIn is becoming more than just a platform for job seekers, it’s a place where real business relationships begin. We’ll explore how LinkedIn is shifting t…
Do you offer memberships, subscriptions, or recurring payments? You need to hear this. The FTC now requires full transparency: clear billing terms, easy online cancellations, and upfront customer con…
YouTube now surpasses Netflix and Disney for total TV viewing time. Learn why creating simple video content can help local businesses reach customers where they’re already searching. Listen and find …
In this episode, we break down how customer expectations are shifting across generations and how small businesses can adjust without getting overwhelmed. Does your audience purchase on social media? …
In this episode, we take a look at the rapid pace of change in AI video and what it means for small businesses. Technology may evolve, but your authentic voice and personal connection still matter. S…
Search is changing fast with AI tools like Google’s AI Overviews and ChatGPT becoming more common. In this episode of Get Digital Marketing Results, Donna and Bob explain what these changes mean for …
Learn why the first three seconds of your video content are critical to capturing attention, and discover simple tactics to make people stop scrolling and engage with your posts. Listen and find out …
Discover why "petfluencers" are more trusted than human influencers, and learn how featuring pets in your marketing can create stronger emotional connections with your audience. Listen and find out m…
If you’re trying to market to everyone, you’re reaching no one. Learn why narrowing your focus to your ideal audience leads to better leads, higher conversions, and real business growth. Listen and f…
Struggling to find the perfect time to post on social media? Learn why consistency matters more, how to use your analytics smartly, and what really grows your audience over time.Listen and find out m…
Learn how to use Instagram Trial Reels to safely test new video content, expand your reach, and grow your audience — without stressing over what your followers think. Listen and find out more at Delo…
Feeling overwhelmed by LinkedIn posting? Learn simple, actionable tips to create authentic posts, boost engagement, and build real connections — even when you're busy. Listen and find out more at Del…