Pay Smarter, Grow Faster: A Conversation with FieldPay’s Flavia de la Fuente

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The search for qualified HVAC talent has contractors desperate for innovative solutions. In this eye-opening conversation, Crystal welcomes Flavia De La Fuente, founder of Field Pay, who's pioneering a revolutionary approach to compensation that's transforming how service businesses recruit, retain, and motivate their teams.

Flavia reveals how today's workforce expectations have fundamentally shifted thanks to the gig economy. When 30% of young adults already earn from side hustles with instant payouts, the traditional two-week pay cycle feels increasingly outdated. This disconnect creates a massive opportunity for contractors willing to embrace new compensation models.

The magic of instant pay lies in its psychological impact. Research shows that merely having access to immediate payment options creates an effect equivalent to a 19% wage increase—without actually increasing base compensation. By connecting desired behaviors (weekend shifts, emergency calls, successful sales) with instant financial rewards, contractors can drive productivity while giving employees greater financial control.

"The marshmallow test shows us that people value choice in when they receive rewards," Flavia explains. "Instant pay is like saying: you accomplished something valuable, here's your reward, use it whenever you want." This approach transforms how technicians view challenging shifts from obligations to opportunities.

Perhaps most compelling is how instant pay revolutionizes recruitment. By attaching immediate bonuses to referral milestones—when candidates apply, interview, get hired, and reach retention anniversaries—contractors effectively turn their entire team into an engaged recruiting force. This creates a powerful cycle where team members actively help maintain the quality culture they value.

For contractors facing labor shortages and increasing wage demands, Field Pay offers a strategic approach to compensation that aligns business objectives with employee motivation. Those who adapt faster with smarter pay systems will gain significant advantages in building capacity, delivering exceptional customer experiences, and fostering stronger company cultures.

Ready to transform how you motivate your team? Visit myfieldpay.com to join the waitlist and be among the first to leverage this game-changing approach to compensation in the trades.

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