In this episode, I sat down with Marcus Howard — a hedge fund manager turned financial literacy reformer — to unpack what it really takes to build generational wealth as a family. His story starts with a stolen identity in college and ends with the creation of Tradechology Jr., a platform teaching teens how to trade and build wealth using pro-level tools.
We talked about everything from growing up in a home where money conversations didn’t happen, to how parents can start teaching kids about money even if they’re not “experts.” Marcus broke down the psychology of money in families, the future of AI in education, and why he believes critical thinking is the most essential skill of the next decade.
If you’re a parent trying to give your kids a better financial future, or just someone rethinking your own money habits, this episode is packed with clarity, honesty, and practical insight.
Episode Highlights
"Most people don’t have a thousand things wrong with them—it’s just two or three deep-rooted patterns they’ve never identified." – Marcus Howard (42:31)
"The first time you budget shouldn’t be when you need to. We need to give kids reps before the game starts." – Marcus Howard (15:07)
"Critical thinking is now the most important currency. If your kids can’t do it, they’ll struggle to tell truth from noise." – Marcus Howard (11:20)
Stay Connected with Marcus Howard
Website: https://tradechologyjr.com
Facebook: https://www.facebook.com/people/Tradechology/100063478569695/
Instagram: https://www.instagram.com/marcushowardhq/
Preparing To Manage Millions: https://a.co/d/j1bDpv1
Stay Connected with Frank:
Website: https://frankhereda.com/
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Facebook: https://www.facebook.com/FrankBHereda
Tiktok: https://www.tiktok.com/@coachfrankhereda